Nordstrom Anniversary Sale 2020 Updates + Our Top 15 Tips

Hello Friends!

We can hardly believe it’s that time of the year again where we get to talk all things Nordstrom Anniversary Sale 2020!! As many of you know, Whitney and I have covered the sale for years, and it’s one of the shopping highlights of the year. We LOVE the fabulous deals on new fall and winter items and reviewing all the must haves for you all too!

We couldn’t wait to write this post once we confirmed that yes, there will still be a NSALE 2020 this year! Of course due to all the changes from the events of the last few months, the NSALE will also have a few updates from previous years. We want to make sure we are all ready to shop the BEST sale so today’s post will cover all we know so far + tips to shopping success! Let’s get started!

Nordstrom Anniversary Sale 2020 Dates:

While historically the sale is always in July, this year it will start in August. Starting August 4th, Icon Reward members will have early access to the sale! There is also an extended week of early access shopping. That’s right, card members get to shop the SALE an extra 2 weeks! Below shows the 4 time lines of each tier of cardmember early access.

Open access for all shoppers with the Nordstrom Card will start on August 19th at 9:30am ET!

The NSALE Catalog Update:

Another huge change this year is that Nordstrom will be forgoing the mailed preview catalog and will be sharing a full digital version for everyone! Plus, you’ll be able to see everything included in the sale starting on July 24th!! That will definitely give you time to mark your favorites and set your budget.

Nordstrom Anniversary Sale 2020 FAQ

How To Prepare For The 2020 Anniversary Sale:

Our Anniversary Sale 2020 Tips:

Tip 1: Get a Nordstrom credit card so you can have early access when the sale first opens on August 4th-13th. {The day you can shop will depend on how much you’ve spent for 2020 and earned in the free Nordy Rewards program}! It takes about a week for them to mail the card to you so definitely call the 800# {or go to your local Nordstrom or NordstromRack store} asap.

You can also ask them to expedite your card so that you have it in time for the sale. Otherwise they should be able to link your card number to your login so that way you can still access it if for some reason the sale starts before you have the card in hand.

NOTE: We did hear that this year will be different in that ALL purchases during the pre access sale dates will have to be on your Nordstrom debit or credit card. In the past this wasn’t mandatory. If we hear more about this we will let definitely update you all!

Tip 2: Save money now. Okay that sounds easier than it is. But what we mean is maybe hold off on spending money on any non necessary shopping purchases because you will definitely find SO many things that you want at the anniversary sale.

Tip 3: Set a budget for how much you want to spend. Stick to it once the sale starts! Luckily there are several pay days that hit during the length of the sale, so you might want to set aside an amount to shop at two times during the sale. Also, you can always return items if they don’t work for you or you spent more than intended.

Tip 4: Write out a list of the items you wore the most last fall and winter as well as items you gave as gifts. Use this list to help guide your purchases once the sale starts. Boots, sweaters, jeans and jewelry were at the top of our list – as well as makeup and hair care items. The sale starts a bit later in the summer this year so it will be nice to be a bit closer to fall!

Tip 5: Make a list of items that sold out last year that you weren’t able to grab in your size. For us it was several tops from the Leith and Gibson brands, the always popular Nike running shoes, B.P. leopard shoes, Zella leggings, Tory Burch shoes, Ab Solution jeans, Barefoot Dreams cardigans, Patagonia vests, Free People tunics, and several items from the Kendra Scott collection that were made specifically made for the anniversary sale.

*While some restocks do happen, it’s very slim and often didn’t include any items on our wish list.

Tip 6: Read old blog posts from your fave bloggers {which hopefully includes us LOL} to get an idea of what will be included. You can see two of our most popular 2019 NSALE posts here. Lindsay did SO many try on sessions to help you all find the best options!

Tip 7: Set your alarm if you plan to shop the sale online! In past years it’s always been at 11:59pm PST. But in 2019 they changed it to the middle of the day which we loved. We heard that Nordstrom wants to have all available staff ready to tackle any website issues during the mid day time slot vs issues happening at 3am in the morning. From their site info, it looks to be 9:30am ET! But once we confirm this official launch time for Level 1-4 early access, we will let you all know ASAP.

Tip 8: If you plan to shop in store, definitely contact your personal stylist if you have one! They may be able to pull items for you on the preview day and have it ready for you once you arrive. This will save you lots of time! Some of them may even offer to send you photos in advance too. We have a stylist and she’s amazing!!! It’s a few service too so definitely take advantage of it.

Tip 9: If you are an Icon level Nordy Club rewards member than you get some extra special access! Starting August 4th you will be able to shop in store and online and have three full days of shopping before level 2 {Ambassadors} bet to shop! You will get to see and purchase all the new Anniversary sale merchandise before all the other card holders!! Make sure to sign up for their FREE rewards program HERE.

Tip 10: For those shopping in store, we suggest taking a phone charger, water bottle and extra snacks. You will be there much longer than you plan, trust us! We always go to Dallas to shop since Oklahoma doesn’t have any Nordstrom stores. We always have dead phones by the end of our fun sister shopping excursion.

Tip 11: Get gifts for the upcoming holidays! The Anniversary sale has some of the best under $50 gift items that you will see all year. From throw blankets and candles to serving trays and coffee table books, the Nordstrom Anniversary sale home section definitely doesn’t disappoint.

Tip 12: Don’t forget to check the makeup section. We suggest going there first {and the shoes too LOL}! The special edition items and value kits always go SO fast. The MAC lip kits are on the top of that list for sure. We can’t wait to get the Oribe kits this year as well as the Charlotte Tilbury kit. It looks amazing!!

Tip 13: Download the LikeToKnowIt app HERE and follow us! We will be posting tons of additional try on photos there which you’ll be able to shop immediately! The app will make it so easy for you to see everything we have posted that is sale related if you don’t have time to read our blog posts prior to each time you check out. Remember this sale is almost 3 weeks long for rewards members and 11 days for everyone else {public shoppers}.

Tip 14: If you don’t like something, don’t worry! There’s no expiration date on returns, which is absolutely amazing. Plus returns are FREE! We wish all stores had the same policy!!

Tip 15: Last but not least make sure to follow us on Instagram, Facebook, and subscribe to our newsletter list HERE to see the best items of the sale! We always spend hours and hours going through all the items online to find the very best deals. It’s such fun and we’d love to have you along for the ride.

Thank you so much for stopping by today! Stay tuned for lots more updates over the coming weeks.


Lindsay & Whitney

P.S. Here is a look at some of our favorites (and top sellers from last year’s sale!)


While we wait for this exciting sale to start, we had to share that Nordstrom has a huge clearance section with prices up to 70% off! The extra 25% off select markdowns ends tonight! See all the SALE HERE! 


  1. Robyn Lanham
    June 21, 2020 / 3:54 pm

    Thank you for sharing your tips on shopping the NSALE! I’ll definitely be referring back to this blog post to help me navigate the sale. 🙂

  2. Kathy
    June 21, 2020 / 11:17 pm

    I love the Nordstrom sale and I can’t wait!